Header image state of talent

State of talent

How's the industry REALLY doing? We need to hear from you!

We know the advertising industry loves to celebrate big ideas and fresh talent—but what’s it actually like the first few years? The RA*W State of Talent is here to find out.

If you’re working in advertising with 0–5 years of experience, we need to hear from you. Whether you're in account, production, strategy, creative, media, project management, design, marketing, or freelancing—this is for you.

What to expect

  • It’s anonymous, so you can be honest.
  • It takes just 6 minutes.
  • Your answers will help push for real change.

The industry runs on fresh talent. Let’s make sure it actually supports it. Share your experience today.

Thanks, RA*W

  • Why this matters

    The advertising industry thrives on fresh perspectives and new talent, but faces numerous challenges in nurturing these valuable voices. By gathering these insights, we can understand the real struggles junior professionals face, what truly motivates them, and what they need to flourish. Together, these insights will help us build bridges and create an industry where creative talent can truly thrive from day one.

RAW